Senior Key Management Profile

Fong Chee Khuen is our Chief Executive Officer and was appointed on 3 October 2022. He holds an Honours Degree in Accountancy and a Master Degree in Business Administration (MBA) from University Putra Malaysia. He is a Chartered Accountant and a member of the Malaysian Institute of Accountants.

He started his career in Gula Perak Berhad (GPB) as the Internal Audit Executive. He rose to the position of the Head of Finance cum Company Secretary for GPB Group before he left and joined Sungei Wang Plaza Sdn. Bhd., a wholly owned subsidiary company of Landmarks Berhad in year 2000. He has since held several senior management positions in Landmarks Group and has vast experience in the areas of strategic & corporate planning, merger & acquisition, corporate restructuring and fundraising exercises, destination development, resorts & properties management, and hospitality management sectors across Malaysia, Singapore and Indonesia. He is currently responsible for the Group strategic plans and execution. He also oversees the day-to-day operational activities of the Group.

Currently, he is an Non-Independent Non-Executive Director of Landmarks Berhad, a company listed on the Main Market of Bursa Malaysia Securities Berhad.

He has no family relationship with any director and/or major shareholder of the Company. He has no conflict of interest with the Company and he has no conviction for any offences within the past 5 years other than traffic offences, if any.

Cheng Pek Tong is our Chief Finance Officer and was appointed on 1 January 2014. He graduated with a Bachelor of Accountancy from Universiti Utara Malaysia in 2004. He is a Chartered Accountant and a member of the Malaysian Institute of Accountants. He started his career in Aljeffridean, Chartered Accountants (M) as an Audit Assistant in 2004 and was subsequently promoted to Assistant Manager in 2005. In 2008, he left Aljeffridean, Chartered Accountants (M) and joined Eonmetall Group Berhad as an Accountant. In 2011, he left Eonmetall Group Berhad and joined our Group as an Accountant, and was subsequently promoted to Chief Finance Officer. He is currently responsible for overseeing and monitoring our financial accounting and taxation matters, as well as planning and coordinating our corporate financial activities.

He does not hold any directorship in other public companies in Malaysia.

He has no family relationship with any director and/or major shareholder of the Company. He has no conflict of interest with the Company and he has no conviction for any offences within the past 5 years other than traffic offences, if any.

Joe Chuah is the Head of Legal & Secretarial. He was a head of the regulatory and compliance in a prominent advisory firm prior to joining HHRG Berhad. Currently, he takes lead of our legal & secretarial department and IT Department, and he also is acting subsidiary director for the newly set-up Properties Division of HHRG. He also majorly assists CEO in various merge & acquisition projects and special tasks, including contractual review and legal risk management.

Mr. Ch’ng began his career in the furniture manufacturing industry since 1985. He co-founded C.K. Ban Soon Lee Industries Sdn. Bhd. and N.T. Soon Lee Furniture Industry Sdn. Bhd. with his family on 1996. He worked as a Managing Director at company since 2000 and involve in daily manufacturing management works.

On 2010, Mr. Ch’ng founded MG Furniture Sdn. Bhd. and worked as Managing Director until now. Mr. Ch’ng oversee the company’s management performance, implement strategic business plans and improve overall performance in all departments. His 38 years of furniture manufacturing experiences leads MG Furniture to become the leading company in kids bed manufacturing industry. He is also the director of CFamillie Holdings Sdn. Bhd.

Khor Teik Boon is our Executive Director and was appointed to our Board on 28 May 2012. In 1989, he started his career with Heng Huat Industries Enterprise as an Operations Officer. In 1997, he left Heng Huat Industries Enterprise and joined HH Manufacturer as a Production Supervisor. In 2007, he was promoted to Senior Production Manager. He left Heng Huat Manufacturer in 2012 and joined our Group as Executive Director in the same year. He has over twenty-seven (27) years of experience in manufacturing operations and is responsible for overseeing our Group’s mattress production.

Boo Chin Weng is mattress and coconut fibre division’s Factory Manager. He graduated with a Diploma in Mechanical Technician from Institute Technology of Butterworth in 1986 and started his career with Hicom-Suzuki Malaysia Sdn Bhd as Quality Controller in the same year. He then joined Teoh Huat Feedmill Sdn Bhd as Technician in 1985 and was promoted to Assistance Supervisor in 1986. He subsequently joined NTPM Sdn Bhd as Supervisor in 1988 and was promoted to Store and Scheduling Manager in 2005. He is currently responsible for overseeing and monitoring mattress and coconut fibre operations.

Sim Kok Siang is our General Manager and was appointed on 1 August 2014. He graduated with a Bachelor of Art in Urban Studies and Planning (Major) and International Studies and Strategy (Minor) (Honours) from University of Malaya in 2004. He joined our Group as Factory Manager in 2010 and was subsequently promoted to General Manager. He is currently responsible for overseeing the daily operations of our Biomass division.